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From NYC to East Hampton: Harvey Ross Does it Again! Introducing the New Optyx Eye Care Boutique in Wheatley Plaza, with Program in place all Year Long to Assist United States Veterans.

From NYC to East Hampton: Harvey Ross Does it Again! Introducing the New Optyx Eye Care Boutique in Wheatley Plaza, with Program in place all Year Long to Assist United States Veterans.

The Grand Opening June 9th, 2016 is Sure to Be a “Spectacle”

NYC l Greenvale l East Hampton

“Not Your Grandmother’s Eye Wear Store”


May, 2016 (Long Island NY) — On June 9th, 2016, Optyx Eye Care Boutique will roll out the red carpet and open is ninth location in New York in Wheatley Plaza Mall.  With a strong focus on style just as much as the care of your visual needs, Optyx is catapulting this eye wear retail space to another level. Incorporating the most sought after brands as well as designer frames that are exclusive to Optyx and can not be found in any other retail eye care space in New York or online.


The physical space is also spectacular as well, with sleek clean lines and luxurious feel,  owner and powerhouse Harvey Ross, put much thought and care into every square inch of the space, designing the store himself. Harvey feels strongly about giving back and has partnered with Nassau Community College Foundation. He will be giving 10% of his proceeds to the veterans fund, along with other programs in place to assist United States Veterans all year long.


The Grand Opening Itinerary:


No, your vision isn’t  blurry…

Each and Every Guest that Attends the Grand Opening will Receive a Gift Card for $100.00 Off ANY selected frame.


10% of the Proceeds will benefit the Nassau Community College Foundation to create a scholarship for a Veteran attending classes at NCC!


Bring in an old pair of eyeglasses on June 9th, and Optyx will donate a new pair of frames to NCC Vets. Each and every guest will receive a raffle ticket upon entering the store. Raffle items include designer brands such as Shamballa, Dior, Dita and more!


Donate a pair of frames on June 9th, and you will receive an extra raffle ticket for a chance to win a new luxury frame just in time for summer!


Try on a pair of luxury frames, take a photo with our Optyx Selfie

Mirror, and post to Instagram (#Optyx) for a chance to win a raffle in store every 30 minutes!


1:00-1:30 PM Ribbon Cutting Ceremony with County and City Officials


5:30-8:30 PM Grand Opening: Red Carpet, DJ, Champagne and Lite Fare


More About Optyx:


Specializing in eye exams, eyewear contact lens fittings, and exams, the skilled Optometrists and Opticians on staff also take great care in making sure their patients eyesight is of the utmost importance, all while styling them with frames that will make them look and feel like smashing success. Optyx is a full service eye care boutique that carries eyeglasses and sunglasses for every style. The finishing touch to the best-dressed outfit starts at Optyx with eyewear to flatter every face, from your favorite round eyewear to iconic club masters. Add retro glamour with cat eye shades or a hit of cool with aviators styles. Go classic in tortoise shell or rimless frames or add instant wow with show-stoppers from designer brands like Shamballa Celine, Dita, Thom Browne, and Lindberg. Harvey’s buyers work closely with designers from New York to Milan to Paris in an effort to cultivate a diverse assortment of designer eyeglasses and sunglasses for our clients.


190 Wheatley Plaza l Greenvale, NY l 11548 l 516-686-6512 l optyx.com

Instagram: @OptyxEyecare | Twitter: @OptyxEyecare

Contact: Ingrid Dodd | ingrid@ingridDoddpr.com |516-503-3971

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